The 200 doors worth knocking this week.
Draw your service area. Our AI reads every roof in it, learns what kind of jobs your business closes, and only counts the leads worth your time against your quota.
25 free leads · No credit card · 60-second setup
The problem
Thousands of roofs in your area. Only 200 are worth knocking.
Most roofers' lead-gen is 90% wasted effort. Door-knock blind, buy stale lists, run ads to anyone with a roof. The houses that actually convert hide in plain sight — old roofs, storm-touched neighborhoods, the right material for what you install — but nobody has the time to find them across an entire service area.
Bought lists are dead
Vendors sell the same 500 leads to 8 roofers. By the time you knock, the homeowner has been pitched seven times.
DIY doesn't scale
You could open Google Earth and check every roof in your zip — for the next three weeks. Roofbird does it in minutes.
Generic AI doesn't know you
A residential asphalt shop and a commercial-flat specialist need different leads from the same map. Most tools can't tell them apart. Ours can.
How it works
Three steps. About 60 seconds.
Then you come back and click Get leads whenever you want more. No daily logins required — scan on your schedule.
Draw your area
Sketch any polygon — neighborhood, side of town, whole zip.
No limit on size. No limit on how many service areas you can have on a paid plan. The free trial covers your first polygon — typically 5,000 to 15,000 homes inside it.
Tell us your business
Drop your website. We learn what you install and how you sell.
Asphalt residential? Tile specialist? Storm-chaser? Commercial flat? Our AI reads your site and uses your business profile when scoring every roof. A commercial roof on an asphalt-only shop's list? Auto-dropped. A storm-damaged tile roof for a tile specialist? Promoted to the top.
Click Get leads
The AI scans the polygon and surfaces the homes worth your time.
Low-likelihood roofs (recently replaced, no visible wear, wrong material for your business) get scored but dropped — they don't burn quota. Every kept lead arrives with a buy-probability score, condition signs, door-pitch hook, and a branded one-page door-hanger PDF you can print and leave.
What's inside
Built for the way you actually hunt.
No fluff. Every feature here is in the product right now — try the free trial and you'll find them all.
Smart keep-filter
Only high & medium-likelihood roofs count against your monthly quota. Low-likelihood gets scored, then dropped. You don't pay for leads that aren't worth knocking.
Business-aware AI
The AI reads your business profile (materials, focus, USPs) and scores fit-for-YOU, not just absolute roof condition. Wrong material? Auto-low.
Polygon service areas
Draw any shape, any size — neighborhoods, sides of highways, custom regions. Unlimited areas on paid plans.
Branded door-hanger PDF
One page, per property. Your logo + the roof score + the door pitch + a satellite shot. Print, knock, hand over. (Pro tier)
Manual pin-drop
Spot a roof you want scored right now? Search the address or click the map. Drop multiple pins and batch-score them in one click.
AI tags on every lead
Storm-touched · Aging tile · Recently re-roofed neighbors · Heavy moss · Multi-story · Solar panels — chips on every card so you skim the list fast.
Live scan summary
Watch the AI work in realtime: how many homes in your polygon, how many scored, how many skipped as low-likelihood, how many added to your list.
Score explainer
Click any score — see exactly what the AI saw and why. No black box. You decide whether to trust it.
Live storm data
NOAA's Storm Prediction Center feeds in directly. Storm exposure shows on every lead so you know which roofs got hit and when.
Live data, not vibes
Real storms. Real volume. Pulled this hour.
NOAA's Storm Prediction Center is part of every roof's score. Numbers below are live — refreshed every 30 minutes from the official feed.
Last 30 days
Of those
Coverage
Hottest hail geographies — last 30 days
Pricing
Self-serve. No demos. No contracts.
Try free — no card. Upgrade when the trial leads convert. Cancel any time.
✦ How quota actually works
We only add high or medium likelihood leads to your list. Low-likelihood roofs (recently replaced, wrong material, no visible wear) get scored by AI but dropped — they don't count against your monthly or daily limit. You only pay quota for leads actually worth knocking.
Free trial
Try the product. No card. No expiry.
- 1 service area
- 25 leads total (lifetime)
- Up to 3 leads per scan click
- Full AI scoring + business-fit filter
- Manual address search + pin-drop
- Live storm data + condition signals
Hunter
For solo roofers and 1-truck operations.
- Unlimited service areas
- 500 leads / month · 100 / day
- Up to 10 leads per scan click
- Manual + auto scanning
- CSV export
- All AI tags + score explainer
Hunter Pro
For 3–10 truck crews running multiple geos.
- Unlimited service areas
- 2,000 leads / month · 200 / day
- Up to 20 leads per scan click
- Branded door-hanger PDF (one-pager)
- CSV export + faster scan priority
- Everything in Hunter
All plans use the same AI scoring + roof-report quality. Scanning is manual — click Get leads whenever you want more.
Free trial · 25 leads · No credit card
Draw your area. Score your first 25 roofs free.
60-second setup. Drop your website so the AI learns your business, sketch a polygon on the map, click Get leads. If the first 25 roofs aren't worth your time, walk away — no charge.
Or — not in a hail-prone zip yet?
We're rolling out by hail volume. Drop your zip and we'll email when your area is live with full storm coverage.
FAQ
Honest answers.
What does the AI actually see?
Public satellite imagery + your business profile. From the imagery: roof material, condition, age band, visible damage (moss, granule loss, missing shingles, hail spatter, tarps, repairs), complexity, solar panels, tree overhang, footprint size. From your profile: which materials you install, your sales focus (storm-chase vs retrofit vs both), and a one-paragraph summary the AI uses to judge fit. Both feed a single 0–100 buy-probability score per home.
So you're not detecting damage from satellite?
We score baseline roof condition + business fit from imagery + your profile. Public tiles are months old, not post-storm. We're not selling 'AI found yesterday's hail damage' — we're selling 'AI found the 25 houses in your polygon that look most worth your time, given what you install and where storms have hit recently.'
What's the difference between a 'kept' lead and a 'skipped' one?
Every roof in your polygon gets scored. Roofs the AI rates low-likelihood (recently replaced, wrong material for your business, no visible wear) get dropped — they don't count against your monthly quota. Only high & medium-likelihood roofs land in your list. The live scan summary shows the breakdown so you see exactly what got filtered.
Can I add a specific roof I already know about?
Yes. Inside any service area, search the address or click the map to drop a pin. Drop multiple pins and score them all in one click. Manual adds count 1:1 against your quota since you picked them on purpose — but they still get scored, tagged, and PDFs generated like any other lead.
What's the door-hanger PDF?
A one-page printable for each lead — your business logo, the buy score, the door-pitch one-liner the AI generated from that specific roof, a satellite shot, and the top condition signs. Print → leave on the door after the knock → win the followup call. Hunter Pro only.
What if my business is commercial flat, not residential?
The AI scores fit-for-YOU. If your profile says you install TPO/EPDM/PVC commercial membranes, the AI will promote commercial flat roofs and demote residential asphalt as 'wrong material.' Same engine — your profile inverts what counts as a good lead.
How often should I re-scan?
Whenever you've worked through the current batch. Every scan picks up roofs the engine hasn't shown you yet from the polygon — typically 5,000+ homes deep before a serious shop runs out of fresh candidates. Most one-truck Hunters re-scan once or twice a week.
Can I export to my CRM?
CSV export is included on Hunter and Hunter Pro. Webhooks + REST API are on the roadmap — drop us a note via the in-app support if you need them now.
Cancellation, refunds?
Cancel any time from the billing page — Stripe handles it, no email-us-to-cancel. Unused leads in the current month aren't refunded, but you keep access through the period you've already paid for.